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J. I. Rodale
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J. I. Rodale : ウィキペディア英語版
J. I. Rodale

Jerome Irving Rodale (surname accented on second syllable) (August 16, 1898 – June 8, 1971), was a playwright, editor, author, and founder of Rodale, Inc.
He was one of the first advocates of a return to sustainable agriculture and organic farming in the United States. He founded a publishing empire, founded several magazines, and published many books—his own and those of others—on health. He also published works on a wide variety of other topics, including ''The Synonym Finder''. Rodale popularized the term "organic" to mean grown without pesticides.
==Biography==
Rodale was born in New York City on August 16, 1898, the son of a grocer. He grew up on the Lower East Side. His birth name was Cohen but, thinking it would be a handicap in business, he changed it to a non-Jewish one. He married Anna Andrews in 1927 and had three children: Robert Rodale (1930–1990), Nina Rodale (who married Robert Hale Horstman and then married Arthur Houghton), and Ruth Rodale.〔
Inspired by his encounter with the ideas of Albert Howard, Rodale had an interest in promoting a healthy and active lifestyle that emphasized organically grown foods. He founded Rodale, Inc. in 1930 in Emmaus, Pennsylvania, and established the Rodale Organic Gardening Experimental Farm in 1940.〔(【引用サイトリンク】 National Historic Landmarks & National Register of Historic Places in Pennsylvania ) ''Note:'' This includes 〕 He was the founder of Rodale Press and publisher of ''Organic Farming and Gardening'' magazine starting in 1942. ''Organic Farming and Gardening'' promoted organic horticulture; later retitled ''Organic Gardening''. To Rodale, agriculture and health were inseparable. Healthy soil required compost and eschewing poisonous pesticides and artificial fertilizers. Eating plants grown in such soil would then help humans stay healthier, he expounded.
One of Rodale's most successful projects was ''Prevention'' Magazine, founded in 1950, which promotes ''preventing'' disease rather than trying to cure it later.〔 It pioneered the return to whole grains, unrefined sweets, using little fat in food preparation, seldom eating animal products, folk cures, herbal medicines, and breastfeeding. It also promoted consuming more than typical amounts of nutritional supplements and forgoing nicotine and caffeine.

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